Lazada Brand Manager

Lazada Indonesia is seeking a Brand Manager to join our team in Pangkal Pinang. In this role, you'll be responsible for driving the growth of our top-tier brands on Southeast Asia's leading e-commerce platform. You'll develop strategic brand plans, optimize digital marketing campaigns, and collaborate with cross-functional teams to enhance brand visibility and sales.

As a Brand Manager at Lazada Indonesia, you'll work daily with tools like Google Analytics, Facebook Ads Manager, and Lazada Seller Center. You'll need a strong background in digital marketing, a proven track record in managing brand growth, and a deep understanding of the e-commerce landscape in Southeast Asia.

📋 Tanggung Jawab Pekerjaan

• Develop and execute strategic brand plans to drive growth and increase market share.
• Optimize digital marketing campaigns across various platforms to maximize brand visibility and sales.
• Analyze market trends and consumer behavior to inform strategic decisions.
• Collaborate with cross-functional teams, including marketing, sales, and product development, to enhance brand performance.
• Monitor and report on key performance indicators (KPIs) to measure the success of marketing initiatives.
• Build and maintain strong relationships with key stakeholders, including brand owners, suppliers, and partners.
• Stay up-to-date with industry trends and best practices in digital marketing and e-commerce.
• Lead and mentor junior team members to ensure the continued success of brand initiatives.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in digital marketing, brand management, or a related field.
• Proven track record of managing brand growth and increasing market share.
• Strong understanding of e-commerce platforms and digital marketing tools.
• Excellent analytical and problem-solving skills.
• Proficient in using Google Analytics, Facebook Ads Manager, and Lazada Seller Center.
• Strong communication and interpersonal skills.
• Ability to work well under pressure and meet tight deadlines.

🛠️ Keahlian

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